The birth of the ubiquitous box

Everyone knows the name of

Henry Ford and the Model T

yet few know the name Malcom

McLean – the father of the greatest

revolution for world trade with his

concept of containers.

A farm kid from North Carolina

in the United States, McLean

entered the road transport business

in 1934 with a single truck which

he rapidly grew to a fleet of five.

Exposed to the time-consuming

efforts of stevedores loading and

unloading cotton bales in 1937, he

began seeking solutions to the time

wasting as his fleet grew into the

fifth largest truck transportation

enterprise in America with 1750

trucks operating out of 37 transport

terminals. Formalisation of road

transportation was being phased

in with several weight restrictions

imposed to avoid overloading, road

damage, safety etc.

He envisaged standard sized

trailers that could be loaded

onto ships in their hundreds.

The trailers could be delivered to

strategically positioned trucking

hubs, making use of trucks only for

short hauls at the beginning and

end of a trip.

McLean sold his trucking

business and, in 1955, took out a

bank loan to create a standardised

shipping trailer, or container. He

bought an established shipping

company, Pan-Atlantic Steamship

Company, which already had

docking rights in many of the

eastern port cities of America he

wanted to target. He renamed it

SeaLand Industries.

McLean went on to test

variations of the container

until he settled on one that was

standardised, strong, stackable,

easy to load/unload and lockable

(which made it theft resistant).

He completed his mission by

purchasing an oil tanker, Ideal

X, and modified it to hold 58

containers and 15 000 tonnes of

petroleum.

On the 26th of April 1956, the

container age was born as the

vessel left the Port of Newark for

Houston. En route, the ship was

already getting advanced bookings

for its return journey, priced 25%

less than its competitors. Apart

from price another particular

attraction was the security that

lockable containers offered.

One year later the first

specifically designed ship for

containers, Gateway City, sailed

from New Jersey to Miami and

incredibly only required two

groups of dockworkers to unload

and load the cargo. They moved

a staggering 30 tons of cargo per

hour which was unheard of at the

time.

Rivals to McLean emerged

with different sized containers,

but he retained the patent of

the revolutionary shipping

container corner posts (vital for

the strength and stacking of the

box). He lifted this patent to

allow for standardisation and

ISO definitions were established

for the terminology, dimensions

and ratings of containers. Then

followed how containers should

be identified – and in 1970 the

recognised sizes of Twenty foot

Equivalent Unit (TEU) and 40ft

shipping containers were cemented.

TEU went on to become the

industry standard for referencing

cargo volume.

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