Paradigm adds warehousing facility

WITH A long history as a neutral service provider
for the clearing and forwarding industry – offering
services from draw clerks at OR Tambo International
Airport to branded fleet supply and management
to blue chip agents nationally – Paradigm Logistics
has once again expanded its offering, according to
managing member, Anthony Haynes.
“The need arose within our customer base to
include warehousing solutions for agents with
import/ export customers whose own supply chain
solutions were not adequate,” he said. “This due
to a lack of synergies or to red tape that hindered
them from offering an effective service to their
market.”
Customers, Paradigm found, were seeking
solutions that ranged from short-term to longterm
warehousing – and with the options of pickand-
pack, specialised storage for dangerous goods
and distribution.
“We found it was necessary for us to be able
to provide areas ranging from 150-to-1 500m2 of
space per customer, along with any infrastructure
needed,” Haynes added.
Offering a physical base for this function,
Paradigm Logistics has now moved into its own
warehousing complex in the newly-developed N12
industrial park at Bartlett in Boksburg.
“We can now cater for all the individual
needs presented to us,” Haynes told FTW.
“At the same time, we are small enough
to be flexible, yet experienced enough to
manage our agents’ business as if it was our own.”
In its warehousing function, the company is
targeting the same 99.9% operating efficiency
indicated by its current service level agreements,
according to Haynes.
“To avoid competing with agents in any way,”
he said, “we have to embrace their needs as our
own – recognising that integrity and reliability
must be our core values."
As the cornerstone of its logistics service,
Paradigm has developed lasting relationships through
its “partner philosophy”, according to Haynes.