Innovative ideas help clients weather the strong rand climate

KEVIN MAYHEW
FORGET THE travails of the rand and concentrate on the many opportunities out there with a little more effort and focus.
That’s the philosophy of straight talking co-owner of Corsair Logistics, Les Westergreen, and an average 35% growth per annum since it opened its doors on September 1, 2000 speaks volumes about his approach.
“People see too many negatives when they should be looking outside of their comfort zone at what they can achieve within that environment. Expand your thinking to find solutions and business. Be a partner in your client’s supply chain – save them money and be better off yourself. There is no rocket science,” says Westergreen.
Corsair, he says, has merely focused on achieving simple and innovative ideas for clients to help them weather the storm of a less favourable export climate.
The company, he maintains, is characterised by a pride as aggressive as its attitude to marketing and finding solutions in a difficult environment. Its principal directors, although well schooled and respected in the industry, found themselves on the wrong end of an employer’s business failure back in 2000.
Out on the street, but certainly not out at sea for ideas, they established Corsair, which aptly means “privateer or pirate”.
It offers logistics which includes a base warehousing infrastructure at the
port of Durban.