Soccer World Cup is beacon of hope in turbulent times

The container industry felt the pinch in 2008 – a year that has seen economic turmoil across the globe. According to Paul Hartley, director of Container Connection, the price of fuel has been a major concern in the past months. “The increase in diesel was most probably the one aspect that affected us the most. It certainly has been a tough year for most.” But, said Hartley, the industry has weathered storms before. “We have seen turbulent markets before and have survived. Most of our clients share the same sentiment. Our industry has much potential and it is imperative that we explore the positives and ensure that we all survive the lean times.” According to Hartley, the 2010 Soccer World Cup remains a beacon of hope along with the mega structures being built around the country. “South Africa is ahead on many platforms and we have professional business leaders directing the industry. I believe the container industry will grow from strength to strength.” Started in 1994, Container Connection’s core business is cabotage, but it is also involved in the selling of containers and the movement of full loads. “The industry has a lot of ups and downs,” said Hartley. “Small to medium enterprises are important to the bigger industry leaders. We are an extension of their business and have to operate according to those standards. Being closer to the transport companies and visiting our customer base often ensures we stay ahead in the game.” According to Hartley, waiting times for road transport remain a concern to the industry. “A truck driver can queue up to ten hours to deliver his container, but it is he and not the port that is blamed for the delay. There is a definite need to bridge the gap between the port and the transport companies to help resolve these matters.”