Micor sets its sights on becoming Africa’s logistics giant

IN LINE with parent company Super Group’s mission to become Africa’s logistics giant, Micor has set high growth targets in the region for its airfreight division. “The main challenge for us is aircraft size,” says airfreight manager Irene Streak. “Most of the airlines fly Boeing 737s which have limited cargo capacity, and with South African Airways having withdrawn most of its freighters, it’s quite a challenge finding space.” And regional infrastructure is such that it’s often the only option. Apart from urgent consignments, roadfreight takes care of cargo into neighbouring countries as far as Malawi, and seafreight is the preferred option to the likes of Kenya. “But we have a fair volume moving by air to Nigeria as well as Mali where our projects division is involved in regular shipments for the mining industry. “The Chinese are making major inroads in Africa and through our good connections with China we are in a position to take good advantage of this growth,” she said. “Airfreight is a small portion of the market at the moment, but once the Super Group realises its vision of becoming a hub for the region the growth potential will be significant.” The company has already set up its own office in Lusaka, Zambia and will gradually extend its African footprint. “We’ve always seen Africa as our most logical growth market, and this will clearly provide the necessary leverage.”