COLIN Ramparsadh, managing director of Saatchi & Saatchi Johannesburg, was unaware that the unexpected was about to strike when Sameer Wadhwa, marketing manager of MyExpress Company arrived to present him with tickets for two to Dubai. His name was the first out of the hat in the main draw for MyDream Express, a mid-year competition for FedEx users in South Africa based on a Òfrequent userÓ format. My Express Company, the express freight service provider in the Bidvest Group, is the licensee of FedEx Corp. It also operates the complementary domestic distribution company Safcon.
