E-commerce the igniter of change?

E-commerce could be the

igniter of change in the

airfreight sector and the

industry can’t afford to miss

the opportunities that are being

opened up.

“The e-commerce delivery

models keep evolving. We now

have click and ship, click and

deliver and click and collect

solutions,” said Tony Tyler,

director general and CEO of

the International Air Transport

Association.

He pointed to Amazon’s

official move to lease 20

freighters in a bid to gain more

control over its supply chain

as an indication of how fast

e-commerce was rising. The

e-commerce giant also recently

announced a 22% net increase

of global sales to US$35.7

billion in the fourth quarter last

year, compared with US$29.3

billion in fourth quarter 2014.

Tyler commented that to take

advantage of the e-commerce

opportunity airlines needed

to up their service. “Air cargo

is a vital driver of the global

economy but the bottom-line

value – for many airlines – is

falling. Shippers are telling

us that we don’t provide

value for money,” he said.

The 2015 Global

Shippers Survey revealed

that air cargo rated 7

out of 10 as an average

satisfaction score – not

good enough for what

should be a premium

service, according to Tyler.

INSERT & CAPTION

The e-commerce

delivery models keep

evolving.

– Tony Tyler