Western Cape courts Angolan market

Increasing trade with Angola
is a key target of the Western
Cape government.
Premier Helen Zille, who
recently visited the country
as part of a trade delegation,
told FTW there was immense
potential in pursuing a trade
relationship with the country,
specifically the region of
Luanda.
“Our evidence suggests
that there is an increasing
appetite for trade between the
Western Cape and Angola.
Our latest figures show that
in 2013 Western Cape exports
to Angola were valued at over
R2 billion, while in the past
year our province’s exports to
Angola increased by 30%.”
The Western Cape
product consumed the most
in Luanda, Zille said, was
none other than JC le Roux
sparkling wine.
“But there are many
opportunities for other
companies and not just the
wine industry. Angola –
whose economy is built on oil
– and Luanda in particular,
is one of the most expensive
cities in the world in which
to live and trade. However,
this may work in our favour,”
she said. “Angolan tourists to
South Africa have the highest
per capita spending when
they are on our shores.”
It is believed that for
some Angolans it is probably
cheaper to fly to Cape Town
from Angola, book into a
hotel and spend the weekend
‘out on the town’ in Cape
Town, than to do so in Angola
itself.
Zille said during the trade
mission officials from the
province and the City of Cape
Town had established that
Angola was mainly interested
in agri-processing products
and tourism.
Both regions are keen to
strengthen relations and find
ways of removing the barriers
that currently exist, she said.
INSERT & CAPTION
Angolan tourists to
South Africa have the
highest per capita
spending when they
are on our shores.
– Helen Zille