Emirates SkyCargo, the freight division of Emirates airline, yesterday unveiled a unique decal featuring a rose on one of its Boeing 777-F freighter aircraft ahead of Valentine’s Day.
The decal, installed at the Emirates Aircraft Appearance Centre in Dubai, is the first of its kind for Emirates SkyCargo and highlights the strong contribution made by the air cargo carrier to the floriculture industry through the transport of fresh flowers across the world.
One of the first ports of call for the aircraft was Nairobi in Kenya, where the aircraft was to be loaded with a consignment of flowers headed for Amsterdam - the world’s largest flower distribution centre.
Although the transportation of flowers is a year-round activity, there is a marked increase in the volume of flowers - in particular roses - being transported around Valentine’s Day which is the single most important annual date for floriculturists worldwide. It is estimated that close to 250 million stems of roses are grown worldwide, exclusively to cater to the increased demand for flowers around Valentine’s Day.
