‘A good freight forwarder is a crucial part of the mix’

Forging strong partnerships with freight forwarders is a sure recipe for successful exporting into Africa. John Ferreira, head of exporting at Fresenius Kabi, a company that sells and markets pharmaceuticals in the intensive care and hospital environment, says that a freight forwarder that is trustworthy and reliable as well as top of its game goes a long way to ensuring success. “It is about the invisible supply chain – the one where everyone is doing what they do well. A good freight forwarder will keep you informed of any changes in the system, of expected arrivals and departures, possible delays or any other issue that arises.” Ferreira says hand in hand with this is the need for a smooth manufacturing plant.