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‘Tough times call for innovation’

30 Nov 2011 - by Liesl Venter
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Cost-effective supply chain
strategies remain the key
focus of business in Botswana,
especially in the light of more
recession talks across the globe.
According to Rudi Nagel,
business development manager
of Transport Holdings Limited,
cutbacks are still the order of
the day, with most companies in
Botswana still in savings mode.
And while customers want
more for less, he believes tough
times create new scope for
innovation.
Transport Holdings offers its
customers the best solution at
the best price by fundamentally
integrating a customer’s needs
and logistics into its business,
before tabling a solution, says
Nagel.
“The days of being
competitive by using
conventional costing methods
are long gone. We look long
and hard at any potential cost
and benefit gains we may enjoy
from the customer joining our
fold, and then pass that benefit
on to the client.”
He says the company has
achieved success in balancing
in- and outbound traffic. “We
are able to offer a back haul
strategy to ensure optimum
utilisation of resources.
Although it is not always
possible, that puts pressure on
companies to be innovative.”
And while volumes are not
where they should be for this
time of the year, he says the
company has experienced
phenomenal growth.
He said Transport Holdings
had opted to also focus on
improved service in these
difficult times. “Our approach
is one of integrating ourselves
into our clients’ business to
find solutions that will allow
us to save them costs while not
cutting back on delivery.

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