SABS pushes benefits of certification for exports

Protecting the integrity of the South African market is one of the aims of the South African Bureau of Standards (SABS). According to Tobey Matlaisane, group manager of marketing and communications, the standardisation of services will also help to create a competitive advantage for the South African industry while allowing business and organisations across the board access to local and international markets. It also ensures the protection of the consumer. Speaking at the first of its kind SABS expo at the Sandton Convention Centre last week, Matlaisane said the expo intended to showcase the benefits of SABS certification for clients. “The aim is to share these experiences and offerings with other like-minded business entrepreneurs.” According to Bahle Sibisi, SABS council chairperson, consumers should be looking for SABS approval when accessing systems, products and services. “SABS certification tells the consumer that the product or service they are purchasing complies rigorously with international standards and can therefore be trusted. Our clients know that their SABS certification adds credibility to their business.” Over 5000 companies are SABScertified, in industries ranging from transport to chemicals and food and health products. Said Matlaisane: “Imports into the country are regulated by law as per the mandate from the Minister of Trade and Industry, but if products that are being exported have SABS certification, they are compliant with international standards as our vigorous testing guarantees quality performance and safety.” Matlaisane said the aim of the SABS was to ensure that consumers and business both benefited from the highest level of service and product, which in turn would benefit the economy of the country.