There is one basic answer to that, according to SAAFF's new executive director, Edward Little. One which acts as a guarantee to both the client-base and other members of the industry alike. We have a code of ethical conduct to which each-and-every member must adhere, he said. It is the responsibility of the regional chairmen to ensure that members are vetted for competency and integrity before they can be admitted to the Association. This, Little added, is the key element around which SAAFF is constructed.
Stability, integrity, a code of ethical conduct, and, of course, presentable premises, he said. That is what is demanded of all aspirant members.
No monkeys or carpet-baggers need apply. And the possibly higher pricing of services from SAAFF members is also something which is instantly justifiable, according to Little. SAAFF members sell a quality service, he said. While you might find cheaper rates, if you are paying peanuts you are going to get monkeys. There is nothing idle about the promise of ethical conduct either, according to Little. Discipline is a basic asset amongst the members. Conflict resolution is a primary function of the SAAFF constitution, he said. Resolution committees exist at each of the main centres around the country - each under the objective guidance of the regional chairman. Everything said before these committees is held in confidence, and there is automatic recusal where vested, or conflict of, interests are concerned. Membership can be withdrawn as a final resort. But, in 19-out-of-20 cases, we will be able to solve the problem agreeably. Being a member of SAAFF is not just saying I belong, but that the company will offer you a quality product.
