Stronger alliances on the cards as Buffalo records impressive growth

THE FAR East remains a dominant import
market globally despite the uncertainty of
interest rates and quotas, says managing
director of Buffalo Freight Margrit Wolff.
China retains its position as the factory of
the world, according to Wolff, who feels the
market is still far from reaching maturity, hence
shipping lines chopping and changing alliances,
with tonnage still volatile and rates not yet
settled.
“Most carriers offer direct services to the
main ports, with the more obscure ports
served by means of transhipment,” adds
Wolff.
The company has experienced growth of
about 35% year on year, but has plans to
forge even stronger alliances with a direct
presence in the next year, says Wolff.
“Traditionally Buffalo Freight has focused on
the relationship aspect of the business, with
the operational staff experts at cross-cultural
communications,” says Wolff.
This is key to developing business with the
Far East, according to Wolff, who feels one must
understand how business is done, and how the
cultural differences affect the way you must
communicate and build up friendships.